Experts in data science based products

for mobile network operators
DRIVE
DYNAMIC

CUSTOMER BEHAVIOUR

PRICING

#IntelligentPricing #IntelligentDesign

TRUSTED BY THESE MOBILE OPERATORS

Maximising Lifetime Value
with Intelligent Products

We are a product company, not a platform company - our platform enables our intelligent products to intelligently transform your marketing and business strategies. We influence customer behavior at the following stages:

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Customer Behavior At Point of Purchase

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Usage and Consumption After Purchase

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Usage and Consumption Between Transactions

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Purchase and Usage Based on Time and Location

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Vaitom is our platform that enables intelligent products through these key features

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AI and Machine Learning Algorithms

Our Intelligent products use machine learning algorithms to process, determine, validate, and decide on optimal pricing and engagement outcomes.

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Segmentation

Subscriber segmentation is performed using multiple customer attributes. Attributes include: Static (e.g. Gender), Calculated (e.g. ARPU) or Algorithmic (e.g. propensity to churn) which are populated through our ETL components and process various sources of data (CDR, EDR, call centre etc.)

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Customer Journeys and Campaign Management

This feature of our platform ensures the right offer is displayed to the right customer, at the right time in their customer lifecycle through push, pull, or external channels

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Multi-Channel Engagement

Various engagement channels are supported by our platform through external API’s or direct integration, real-time/event triggers can be processed by our platform to ensure contextual engagement. API’s to existing mobile app, website, customer care or other channels are available.

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Business Intelligence

Our business intelligence feature ensures complete transparency, real-time measurement and executive dashboards are available to all stakeholders to ensure the return on investment can be reviewed continuously.

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Business Advisory

Our seven-step engagement methodology enables our mobile operator partners to launch and manage Digitata’s intelligent products to intelligently transform marketing and business strategies and attain targeted outcomes!

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OUR CUSTOMERS SAY

Client Testimonials